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Integrating Apps with Zapier and Integromat

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Live streamed on: 
August 26, 2020
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0:00 - Intro

1:36 - Zapier

5:13 - Integromat Example

7:11  - Building an integration in Integromat

10:47 - Phantom Buster

11:57 - Parabola

Episode Rundown:

We use a few tools online, namely Zapier, Integromat, and Parabola to integrate different apps together.

The example we used in the stream was, when someone subscribes to my newsletter, we send their contact info to different places depending on the type of email!

We even started to prototype a little LinkedIn bot to post on my company page, but decided it would be a fun project for another time. :)

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What I learned this week:

No app does it all - but luckily for us non-tech people, you can tie apps together and end up with truly useful automations.

The four platforms I've been able to find that help tie stuff together are:

I didn't really test IFTTT (Which stands for If This Then That) - as I don't own much smart home stuff, but it seems like they have a series of pre-built recipes to tie your smart home hardware together.

But the two main ones are Zapier and Integromat. These things are crazy.

As an example, let's say I run a blog, and I use Webflow/WordPress to host it.

Let's say I often don't have access to my laptop, but the submission process for my blog articles on Webflow/WordPress only works on desktop.

With a tool like Zapier, I could connect something more mobile-friendly like Google Forms to my Webflow/WordPress site, and actually write and submit my blog articles from Google Forms.

Then, let's say I have a newsletter on Mailchimp that I use to notify my audience when I post a new blog article. Usually, I fill in a template and copy-paste the summary info from the blog article into the email, and schedule it for the upcoming Monday. However, with that same Google Form, I could have a series of inputs that cover all the information needed in the newsletter, then send it out directly after I submit the form.

My whole blog/newsletter process has now been compressed into one single form that I don't even need my laptop to use.

That's a super basic example, but it shows how powerful these tools can be. I eventually want to get to the point where I can create fully functional products out of a subset of smaller apps.

Another common use case is connected databases to front ends. So, for instance, if I had a google sheet with data I wanted to display on my website, I could do that through Zapier. Connect Google Sheet data to Webflow or Wix collection items, and it's done. The updates won't be completely live, but they'll be close.

I would love to hear more use cases for this - obviously, mine are relatively simple - any ideas? Any stories you've heard?

Also, no pressure, but a retweet would be super amazing. :)

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